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User Acquisition Manager-Fully Remote
Essentials
Job title: User Acquisition Manager-Fully Remote
Location: Romania
Type: CIM/PFA/SRL
Client
Our client is an UK based gaming studio. The founders have a great experience in developing mobile games with more than 1.5 m daily active users.
About Role
Your expertise will directly affect our growth strategy and success. The UA Manager executes and manages performance marketing campaigns for the products of the company. This person must be creative, analytical,
detail-oriented, and highly driven. They will develop, execute, analyse and optimise marketing campaigns.
The ideal candidate will have 3+ years’ experience in mobile games marketing-campaign management and insight into the mobile game industry.
Responsibilities
Performance marketing campaign management and optimization for company’s current and future game titles
Profitably manage monthly spend through ownership of several key marketing channels such as Google Adwords,
Facebook, ironSource, UnityAds, TikTok, Youtube Influencers and others
Act as a primary point of contact for advertising partners and troubleshoot any campaign issues
Support, under manager supervision, in reporting, optimization and UA strategy and provide data and analysis to manager for budget planning
Find, vet, and test new traffic sources from start to finish
Understand dashboards and reporting for Ad monetization and take actions where needed
Analyse user data and perform forward looking thought experiments about user cohorts
Forecast expected revenue from user groups
Perform data analysis with Excel or SQL
Manage insertion orders and partner legal documentation
Own responsibility for campaigns that are running
Requirements
BA/BS (or equivalent training) in Marketing, Economics, Computer science or related field
3+ years of performance advertising/marketing experience in digital marketing
Experience in quantitative analysis/reporting, preferably in the gaming industry
Demonstrated excellence in organisational skills, attention to detail and ability to multitask
Excellent interpersonal and communication skills
Apply today
If you meet the minimum requirements and are interested in applying for this position, please send your details to careers@key-talents.com with “User Acquisition Manager-Fully Remote ’’in the subject line.